Project 02 : Well Actually! – Tech Series

It all started with a simple idea—what if we took that one know-it-all coworker, the one who always jumps in with a “Well, actually…”, and turned them into the face of a tech explainer series? And just like that, I became the infamous “Well, Actually” girl.

As a tech platform, we wanted to make learning technical concepts easier and more accessible. So, we created Well, Actually…, a social media series that breaks down complex topics in a fun and engaging way. By blending education with entertainment, we made even the most challenging subjects easier to grasp, reinforcing Crio.Do’s reputation as a friendly and knowledgeable tech resource.

Click on image to view the videos. ▶️

From conceptualisation to execution, I was involved at every stage—writing the scripts, acting as the lead, guiding the filming process, shaping the screenplay, assisting with editing, and ensuring the final product was visually compelling. I also played a key role in distributing the series across Crio.Do’s social media platforms to maximize its reach.

This unique approach not only made technical learning more accessible but also significantly boosted engagement on Crio.Do’s social media channels, making tech fun, relatable, and easier to grasp.

Here are some of the graphic assets used in the creation of this series below.